The Rising Creatives: UX/UI Designer Zakaria Ourhou

I’m Zak, a brand designer who works in UI design. I see brand identity as a livable experience.

After 4+ years in branding, I moved into UX/UI to design creative, tasteful interfaces grounded in strong user experience and brand identity. I’m obsessed with systems, templates, and libraries, and I spend a lot of time making every pixel feel right before shipping.

I’m old-fashioned in the best way. I read, write, hike, and prefer quiet depth, real thoughts on paper, and long walks.

Zakaria Ourhou UX UI Designer Instagram

Not sure but i guess the bold lettering designs that i bring on the web as thats whats i show the most of time

Not really a single “this is it” moment. It was gradual.

Growing up, I was constantly drawn to visual cues around me, especially ads and posters in Madrid, and that curiosity pushed me to understand how those flashy visuals were actually made.

 Yes. I use many AI tools, but the one I’m most excited about right now is Claude Code. I use it heavily for vibe coding to build things I never thought I’d be able to create without a coding background.

Duolingo. Their UX turns learning into a game with micro-rewards, playful copy, surprise animations, and push notifications that feel human, not corporate.

Building Hexart came from my drive to work directly with clients, listening to their problems and building brand systems in close collaboration. Through many agency relationships, I realized that 1–1 interaction with a founder is what truly gives me joy in creating and building on a deeper level.

I did not want to run a traditional agency. I wanted clients to still work directly with me while I art direct and delegate execution to trusted professionals, so clients get the depth of direct collaboration with the efficiency of a team. and this is what fuels the kind of B2B business i am doing.

Hexart website